See every public move your competitors make in one place: website, social media, ads, newsletters, on a single timeline. From that, the AI writes you a decision-ready Executive Summary at your own rhythm. No more merging data from several sources by hand, and no more missing a new product or campaign.
Public sources, AI readingTraceable changesLast 6 months · number of posts
SeptemberBrand A62Brand B48
Brand A's post count rose from August to Septemberby 29%.
Active online ads · sample
DATA SOURCES
Your competitors are talking. Rivalwake connects the signals.
Competitor monitoring today is scattered, manual and slow to the point of uselessness. Someone takes screenshots, pastes them into Word, writes a summary by hand, and by the time it is done it is already out of date. Our new system automates the whole process and works in any industry.
Products, communication, ads, newsletters and share of voice: every area works from public sources and lands on the same timeline.
New launches, discontinuations, as well as price or ingredient changes. On every collection run the system compares the product page with its previous state and flags only what changed.
Campaign themes, key messages, creatives, posts and articles, from every platform.
Active ads from public data sources: who is running what right now, with which creative and message.
The AI reads your competitors' newsletters and pulls out their promotions and highlights.
Who communicates how much and in what proportion: share of voice measured, broken down by brand.
TV, radio, outdoor as well as print can be added on request: uploaded as files, the AI processes those too.
In a short call we map which competitors, markets and channels are worth tracking, then prepare an offer tailored to that scope.
The AI writes at the end, the schedule runs on its own, and the source set is adjusted to the market. The engine is the same everywhere.
You get finished insight instead of raw data: the AI writes the Executive Summary.
Set it up once and it runs on its own from then on. No repeated manual research, no forgotten source.
QSR, FMCG, retail, pharma, automotive, banking: the source set is tailored to the market. The engine is the same.
Most tools hand you data and leave the interpretation to your team. Rivalwake is a service: what you get at the end is a written summary, not another interface to log into.
There's no tool to learn. We set it up, run it, and you receive a finished Executive Summary on the agreed schedule.
Website, social media, ads and newsletters cover the online side, plus TV, radio, outdoor and print offline whenever you need them, all on one timeline.
Drawn from Hungarian-language sources with Hungarian market context; the report language is agreed with you.
When a competitor launches a product, changes a price or starts a campaign, you hear about it in time, while you can still act. You get a finished executive summary instead of raw data.
The system is an automated data pipeline. It collects data from every source, filters out what changed, the AI processes and interprets it, and at the end of the cycle it writes the report on its own. This is how the process looks:
Your setupEvery public online source collected in one place (offline on request).
A scheduled workflow downloads the data, timed to the end of the report cycle, with redundancy built in.
Compared with the previous state. If nothing is new, it is skipped: only the change moves on.
The AI extracts the data (product, price, ingredients, message), categorizes it and recognises the changes.
Everything stored structured, versioned and searchable, with a full timeline.
At the end of the cycle the AI writes the Executive Summary on its own: what happened in your market, who launched what, what changed.
Everything in one browser-based interface: reports, charts, export.
The key is change tracking: the system only sends the AI what is actually new. That keeps it cheap, fast and scalable, while nothing important is lost. The whole chain is automatic.
This is not an off-the-shelf product. The engine is the same, but everything is adjusted to your market: who we track, on which channels, what the report highlights and how often. It scales from one brand to dozens of competitors and countries.
You choose which brands, channels, markets as well as countries we track.
What it highlights, at the rhythm your decisions need.
AI chat on the data, alerts, periodic digest, historical backfill, offline monitoring, on request.
Hungarian by default; the report and the interface are available in other languages by agreement.
From a single competitor to the whole market: the system scales with your needs.
Every report, chart and timeline in one browser-based interface. We give a walkthrough after a call, tailored to your market and competitors.
Two brands cut prices in the entry segment, one brand launched a new product, and another changed the ingredients of one of its products. The focus of communication shifted from promotions to product news.
Websites, posts, ads, newsletters. Rivalwake tracks what your competitors publish themselves. Every finding is linked to a source and a date.
Every engagement is tailored to your market. First we map the competitors, markets as well as channels to track, and build the offer on that. There is no list price: the fee depends on the scope and the report rhythm.
Write to us and we will propose a time for the call.
Publicly available websites, social media content, ads as well as newsletters. Offline sources (TV, radio, outdoor, print) can be added on request, uploaded as files.
The rhythm follows your decisions. Collection runs on a schedule, the AI writes the report at the end of the cycle, and the timeline stays searchable in between.
QSR, FMCG, retail, pharma, automotive, banking: the source set is tailored to the market; the engine stays the same. In the walkthrough we go through the sources of your own category.
Hungarian by default; the report and the interface are available in other languages by agreement.
The system collects no private or personal data. Every finding can be traced back to the original source.
The interactive walkthrough shows how it works with fictional brands and illustrative data. A walkthrough tailored to your own market follows after a call.
It starts with a call where we map the competitors, markets as well as sources. We build the offer on that, and configure the system the same way.
The system fetches competitors' product pages on a schedule, compares them with the previous state, and flags only what changed: a new price, a promotion, a discontinuation. Every price move is added to the timeline and the report with its date and source.
In fast-moving markets (FMCG, retail, QSR) continuous monitoring with a weekly or monthly summary is the right rhythm; a deeper analysis works well quarterly. Rivalwake collects data continuously, and we set the report rhythm to match your decisions.
Share of voice shows how much of the market's communication belongs to one brand: the number of its posts, ads or mentions against the total for all tracked brands. The report breaks this down by brand and channel, compared to the previous period.
Product pages are compared against their previous state at every collection cycle. A new product page, a discontinued product or a changed ingredient list shows up as a change, with the date it was first detected, and is included in the Executive Summary.
Market research is a periodic, in-depth study of one question. Market monitoring is continuous: it tracks what competitors do on public channels and alerts you in time. Rivalwake does the latter, and the two complement each other well.
In-house works when you have a dedicated person and tooling for it. When outsourced, collection, comparison and reporting run as one service, and your team only needs to read the summary. We agree the scope with you and quote for it.
There's no list price. The fee depends on the number of brands, markets and channels tracked and the reporting frequency, so every quote is tailored. Write to us, and after a short conversation we'll send a concrete offer.
